From the moment our consumer engages with the brand of Miller’s they experience something exciting, eclectic and extraordinary. The creative flair expressed through the brand is unique and individual. The visual experience is unlike any other. Miller's has an eclectic mix of antiques and art with a cheeky smile. Our answer to the brand visualisation was to create a unique logo that displayed the passion behind the brand. A flowing ‘M’ that forms a heart and is held steady by a male and female lion represents the father and daughter business relationship. The strap line delivers a promise of something different and special. The Miller’s brand is most definitely an extraordinary experience.